Mingzhou Intelligent is preparing to participate in the Jakarta International Industrial Exhibition (Indonesia Industry Week 2025).
What systematic pre-exhibition preparations are needed?
The following are key preparatory tasks:
1. Clarify Exhibition Objectives Market Expansion: Focus on showcasing the technical advantages of the laser tube cutting machine to attract manufacturing clients in Southeast Asia. Brand Promotion: Enhance the recognition of "Mingzhou Intelligent" in Indonesia and ASEAN markets. Customer Engagement: Establish connections with potential agents and end-users, gather market feedback.
2. Selection and Optimization of Exhibits Targeted: Choose high-precision, automated laser tube cutting machines suitable for Southeast Asian market demands. Representative: Display the latest technologies, such as intelligent control systems and energy-saving modes. Unique Features: Highlight differentiated functions, such as multi-axis coordinated cutting and AI-optimized layout.
3. Booth Design and Construction Visual Appeal: Adopt an open design, combined with dynamic demonstrations (such as on-site cutting demonstrations). Functional Zones: Set up product display areas, negotiation zones, and information distribution areas. Brand Consistency: Use the company's VI color scheme to strengthen brand recognition.
4. Promotional Materials and Marketing Multilingual Materials: Prepare product manuals and technical parameter sheets in English and Indonesian. Digital Promotion: Produce promotional videos, play them on the booth loop, and preheat them on the official website and linkedin. Giveaway Strategy: Customize practical gadgets with the company logo (such as USB drives and measuring rulers) to attract visitors.
5. Logistics and Equipment Transportation:
Advance Customs Declaration: Ensure that laser equipment meets Indonesia import standards to avoid customs clearance delays.
Professional Packaging: Shockproof and moisture-proof treatment, equipped with spare parts and debugging tools.
On-site Debugging: Arrange for technical personnel to arrive in advance to ensure the equipment operates normally.
Personnel Training and Division of Labor: Technical Team: At least one engineer responsible for equipment operation and fault handling. Sales Team: Train on Southeast Asian market knowledge and master English/Basic Indonesian communication.
Customer Management: Use CRM tools to record customer needs in real-time for follow-up.
Customer Invitation and Event Planning: Targeted Invitation: Contact local potential customers via email and whatsapp to schedule booth discussions. Concurrent Events: Participate in exhibition forums